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Plante Moran forms naming partnership with Detroit Lions

Placeholder Date Press Release 3 min read
Authors:
David DiManna

The Detroit Lions and Plante Moran have entered into a multiyear partnership that gives Plante Moran exclusive naming rights to the terrace suites being built as part of The New Ford Field renovation project. Plante Moran also becomes the official tax, audit, consulting and public accounting firm of the Detroit Lions.

“We’re really excited about our partnership with the Detroit Lions,” said Gordon Krater, Plante Moran managing partner. “Our sponsorship of the Plante Moran Terrace Suites at Ford Field will not only provide the firm with name visibility and a state-of-the-art venue for networking and hosting clients, but it also gives us the opportunity to further invest in a city where we have an office, staff and clients –– it’s something we’re really proud to be part of.”

The Plante Moran Terrace Suites will offer a more social premium fan experience, featuring box-style suites where a group of people can come together and watch the game yet still have the option of gathering in a communal environment directly outside of the suite. Plante Moran’s naming partnership includes signage and branding throughout the communal area as well as main bowl signage on the fascia above the Plante Moran Terrace Suites.

“Plante Moran is exactly what we were looking for in a naming partner for the new terrace club and suite area,” said Detroit Lions Team President Rod Wood. “They have a diverse presence in the local and national business community which many of our premium suite and club seat members can identify with. We look forward to collaborating with Plante Moran to create a club and suite experience that is new to Detroit and unique to Ford Field."

The Plante Moran Terrace Suites will be completed in time for the 2017 Detroit Lions season. Season memberships are available for purchase through the Detroit Lions Premium Seating Department (313-262-2121 or premium.suites@Lions.NFL.net).

Renderings of the Plante Moran Terrace Suites are available via the links below:

About Plante Moran

Plante Moran is among the nation's largest accounting, tax and consulting firms and provides a full line of services to organizations in the following industries: manufacturing and distribution, financial institutions, service, health care, private equity, public sector and real estate and construction. Plante Moran has a staff of more than 2,200 professionals in offices throughout Michigan, Ohio, and Illinois with international offices in Shanghai, China; Monterrey, Mexico; and Mumbai, India. Plante Moran has been recognized by a number of organizations, including FORTUNE magazine, as one of the country's best places to work.

About The Detroit Lions

The Detroit Lions are a professional American football team based in Detroit, Michigan. They are members of the North Division of the National Football Conference (NFC) in the National Football League (NFL), and play their home games at Ford Field in Downtown Detroit. The team located to Detroit in 1934 and is the National Football League's fifth oldest franchise. The Detroit Lions most recently made the NFL playoffs in 2014, when they finished with a 11-5 record. In addition to professional football, the Detroit Lions have a visible and active community relations role in the Detroit area. With a focus on health and wellness and community revitalization, the Lions have contributed $7.2 million through philanthropic efforts since 1991. For more information, please visit http://www.detroitlions.com.

About Ford Field

On August 20, 1996 the Detroit Lions announced plans to build new domed stadium in downtown Detroit. In November 1999, the team hosted the “From the Ground Up” groundbreaking ceremony which unveiled renderings and officially named the new stadium Ford Field. Ford Field opened its doors on August 24, 2002. The home of the Detroit Lions is comprised of approximately 1.85 million square feet with four levels of suites, a level of club seating, and a ground level designated for concessions and retail. Ford Field claims the best sight lines of any football stadium in the United States, made available by a design that omits the traditional club and suite levels, thereby lowering the upper level. There are a total of 65,000 seats.

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