In a recent McKnight’s article, Plante Moran Partner Betsy Rust shared a compelling case study of a senior housing provider with the mission to promote wellness education and preventative care to seniors.
Betsy begins her article by highlighting a few salient facts about senior health that the provider, Arizona-based Sun Health Services, presented at this year’s Plante Moran Healthcare Summit:
As the graphic shows, 85 percent of seniors are fairly healthy, only occasionally needing healthcare services, while 3 percent are the “sickest of the sick,” requiring the most healthcare resources.
Sun Health explained during the conference that the for-now healthy 85 percent of seniors often finds itself ignored in favor of the more costly 3 percent. Yet it’s this group that could benefit most from health and wellness education and preventative care. As Betsy warns, if providers fail to teach healthy seniors how to manage their health and wellness, those seniors may end up “on a glide path to needing long-term care.”
Sooner than we think, the number of seniors will multiply with aging baby boomers. The industry must place a focus on keeping the 85 percent as healthy as possible. So the question becomes, how can providers promote wellness and preventative care in a way that makes it a viable service offering?
Sun Health’s program is one way to keep healthy seniors healthy. Discover Sun Health’s strategies by reading the full article on McKnight’s website: “A Compelling Case Study in Senior Health.”