As a senior consultant on the Plante Moran Living Forward team, Joanne has more than 25 years’ experience in the senior care and living services industry. Her expertise includes market feasibility studies, internal sales and marketing audits, competitive interview, site selection and scoring assessments, achievable rents analysis, construction market monitoring, coordinating focus group presentation, market area research, survey work, along with strategic planning analyses.
Joanne’s deep industry focus and unique background experience includes site visits and tours to over 375 senior living facilities throughout the United States. Her knowledge brings substantial insight and field advantage when evaluating market trends and data analysis, helping clients gain a better understanding of their market position and performance.
Joanne attended the University of Toledo and is a member of the Michigan Chapter of the Association of Planning. She has volunteered for the American Cancer Society, Make a Wish Foundation, and Mobile Meals.