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Senior living market trends

Water and skyline of Milwaukee. Wisconsin, USA
10 min read
Senior Living Market Snapshots: Chicago, Columbus, Detroit, & Milwaukee MSAs
Understanding your market area’s senior living market trends in occupancy, inventory growth, construction, and real estate is essential when planning your capital projects. In this quarter’s reports, we analyzed senior living data from markets in the Midwest.
Sally Heffernan Plante Moran Living Forward
Article Q3 2019 10 min read
Seniors at an adult day care center dancing in a large, well-lit room
7 min read
Why the time is right for bolder adult day programs in senior living
Senior living development expert Dana Wollschlager discusses how adult day cares are a growing opportunity, especially as a way to entice middle-income seniors who can’t commit to assist living. Read more at Senior Housing News.
Dana Wollschlager Plante Moran Living Forward
Article October 4, 2019 7 min read
Younger older adult seniors kayaking in a river living an active adult lifestyle
4 min read
Surprising takeaways from resident interviews at an active adult community
In a recent focus group with “younger older” adults, we got some surprising insights into the motivations behind their decisions to move into active adult community in Chicago.
Sally Heffernan Plante Moran Living Forward
Article September 3, 2019 4 min read
Stuck in the middle: Strategy and design to serve the mid-income senior market
Plante Moran Living Forward's senior living development experts were featured in a Society for the Advancement of Gerontological Environments (SAGE) webinar. Watch the full video below.
Dana Wollschlager Plante Moran Living Forward
Webinar August 29, 2019 1 hour watch

Deep dive: Senior living market trends

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