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October 4, 2019 Article 7 min read
Senior living development expert Dana Wollschlager discusses how adult day cares are a growing opportunity, especially as a way to entice middle-income seniors who can’t commit to assist living. Read more at Senior Housing News.

Seniors at an adult day care center dancing in a large, well-lit room

Bold new models of adult day services are beginning to enter the market. Senior living providers would be wise to take note and consider this growing market opportunity for their own businesses.

Adult day care is going to be an important part of the senior living continuum, said Plante Moran Living Forward Partner and Practice Leader Dana Wollschlager in a recent Senior Housing News article. Especially as it relates to affordability, since adult day centers are usually a lower-cost option compared with traditional senior living services.

Because most senior living providers already have many of the components of an adult day program, implementation could be an easy lift that creates another revenue stream and more referral sources.