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The art of the EV deal

September 27, 2023 In The News 4 min read
Authors:
Mark Barrott
To be successful in selling electric vehicles, the salesperson needs to be knowledgeable about the benefits of ownership. Plante Moran’s Mark Barrott shares insight with Wards Auto.
Electric vehicle purchased at dealershipTo boost the sales of electric vehicles (EV) and build relationships with their owners, it’s vital to follow best practices. Since not all shoppers are sold on the idea of an EV, the salesperson needs to be knowledgeable about the benefits of ownership to be successful in selling EVs. Plante Moran Partner Mark Barrott shares his five best practices for selling EVs with Wards Auto.

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