Skip to Content

Competing in the age of telemedicine

October 31, 2022 Article 5 min read
Duane J. Fitch
Waivers for telemedicine are likely to be extended — offering hospitals and health systems a window of opportunity to defend against competition from pure-play telemedicine providers. In MedCity News, Duane Fitch discusses where to focus first.
Doctor on a telemedicine call with patient.It’s no secret that telemedicine usage has skyrocketed since the onset of the COVID-19 public health emergency, primarily due to convenience, access, and waivers on Medicare limitations. Now, if the signals cast by the Centers for Medicare and Medicaid Services’ proposed 2023 Medicare Physician Fee Schedule (PFS) rule come true, the waivers will carry into 2023. This extension offers hospitals and health systems a small window of opportunity to establish a well-rounded and far-reaching strategic plan that incorporates telemedicine. One that will bring efficiency to their organizations, defend against emerging competition from pure-play telemedicine providers, and ensure their place in providing all elements of care to the populations they serve.

Related Thinking

Image of a digital LED wall
November 17, 2022

Seven-point cybersecurity assessment: Identify your organization’s digital risks

Article 3 min read
Video thumbnail introducing the HIMSSCast with Susan Morse.
October 28, 2022

Listen now: Healthcare organizations manage spike in high-acuity patients

Podcast 11 min listen
Nurse using a handheld tablet computer.
September 7, 2022

Maximize your hospital’s labor efficiency with a productivity benchmark report